Wisconsin was the first school to offer Logan Brown after he camped with the Badgers in the summer of 2016.
From that day - and during the five unofficial visits that followed - UW did an excellent job in laying the foundation that eventually led to Brown's commitment this weekend.
"We've told all our kids here that relationship building is the difference maker," East Kentwood (MI) High School coach Marty Martens told BadgerBlitz.com. "There's so many great programs and institutions out there, we talk about how important it is to build relationships and recognize the strong ones that you do form.
"That early process with Wisconsin was huge and Logan has been able to be build a good relationship with all those people at Wisconsin from Day 1."